My Versatility in Design
I move fluidly across UI/UX, branding, design systems, and marketing — with motion woven throughout. This section highlights a variety of projects that reflect that range, from product experiences to brand identities to marketing campaigns brought to life through animation.
Brand Content
Brand Labs was a logo and brand identity concept designed for a branded content program
Brand Content
Brand Labs was a logo and brand identity concept designed for a branded content program
MoneyWorks - Financial Literacy
An IBD financial literacy initiative that spanned project planning, brand identity, design, and collaboration with development teams.
MoneyWorks - Financial Literacy
An IBD financial literacy initiative that spanned project planning, brand identity, design, and collaboration with development teams.
Digital Motion Ads
Paid media campaigns for IBD products, running across multiple external channels and The Dow Jones network, with static and motion ad design.
Digital Display Ads
Logo Design
A sampling of logo work created across in-house roles and freelance projects — reflecting a range of industries, styles, and brand personalities.
I move fluidly across UI/UX, branding, design systems, and marketing — with motion woven throughout. This section highlights a variety of projects that reflect that range, from product experiences to brand identities to marketing campaigns brought to life through animation.
Digital Motion Ads
Paid media campaigns for IBD products, running across multiple external channels and The Dow Jones network, with static and motion ad design.
Logo Design
A sampling of logo work created across in-house roles and freelance projects — reflecting a range of industries, styles, and brand personalities.
MY PROCESS
I craft brand identities and websites that combine thoughtful design with user-friendly experiences.
With a background in fintech and financial media, I work with brands, agencies, and small businesses to bring their vision to life. I start every project by understanding the goals at hand, then use conceptual design to shape ideas into clean, delightful experiences.
I craft brand identities and websites that combine thoughtful design with user-friendly experiences.
With a background in fintech and financial media, I work with brands, agencies, and small businesses to bring their vision to life. I start every project by understanding the goals at hand, then use conceptual design to shape ideas into clean, delightful experiences.
Interested in connecting?
Interested in connecting?
Interested in connecting?
© 2026 Tina Simpkins. Think deeply. Design clearly.
© 2026 Tina Simpkins. Think deeply. Design clearly.
© 2026 Tina Simpkins. Think deeply. Design clearly.